Tuesday, December 14, 2004

Christmahannukwanza Is Saved!

from Eurogamer.net

Sony Airlifting PS2s to Europe and North America

Continued shortages of PlayStation 2 hardware at retail have led Sony to take the drastic step of hiring cargo planes to fly consoles directly into affected territories in North America and Europe, according to the firm.

Huge Antonov AN24 aircraft have been chartered to bring shipments of the new slimline PS2 from factories in China to airports in the UK and the United States, with each plane carrying around 40,000 consoles.

According to quotes published by news agency Reuters, Sony Computer Entertainment America claims that this situation has been ongoing "for some time", with the firm reportedly hoping to be meeting demand for the console by Christmas.

Here in the UK, the situation is even graver than in the USA, with Sony's own mistake in underestimating the demand for the "PStwo" redesigned console being compounded by a delay to a large shipment of hardware last month.

That delay was caused when an oil tanker became stuck in the Suez Canal in early November, holding up more than 100 ships in the first extended closure of the canal in almost 40 years.

However, despite Sony's efforts to improve the stock situation, a number of analysts are concerned that the lack of hardware will negatively impact the growth of the industry as a whole in one of the most important periods of the year.

NPD sales figures for the US videogame industry in November, released yesterday, showed only a 2 per cent overall rise in revenues - coming on the heels of a 23 per cent gain in September, and a 15 per cent gain in October.

3 Comments:

At Tue Dec 14, 07:57:00 PM PST, Blogger emjaro said...

Yes, just in time for Cronnukah.

 
At Tue Dec 14, 09:56:00 PM PST, Blogger Curt said...

Here's hoping everyone out there enjoys the non-denominational holiday of their choosing!

I find it interesting that the PS2 is still the king of consoles - definitely eating the lunch of it's competitors, and proving the conventional wisdom that the oldest system is the first to lose momentum.

 
At Wed Dec 15, 06:55:00 AM PST, Blogger Shawn said...

Yeah. Personally I'm an XBOX guy. But Sony had such a head start and history. But XBOX sales have been solid and at times beeter than PS2. I'm actually surprised Nintendo has agreed to go nextgen with a console. If I was them, I'd stay in the portable realm, where they are king, and strategically partner up with Microsoft to develope games and licence characters to the nextgen XBOX.

 

Post a Comment

<< Home